Field Note – The Courage To Be Disliked

In “The Courage to be Disliked,” Kishimi and Koga challenge you to confront your complicity in your unhappiness. Your past doesn’t dictate your present unless you let it. It’s time to own your freedom and rewrite your own story.

The Courage to be Disliked by Kishimi and Koga

Name: The Courage to be Disliked

Author(s): Kishimi, Ichiro; Koga, Fumitake

Published: 2013

Reviewed:

The Core Problem: Most people live lives designed for approval — haunted by the past, paralysed by comparison, and desperate to be liked. They call it “being realistic.” Adler calls it cowardice.

The Bottom Line

  1. What it is: A bold distillation of Adlerian psychology, told through a dialogue between a philosopher and a young man. The book dismantles your deepest excuses — trauma, circumstance, recognition — and returns agency where it belongs, to you.
  2. Why it matters: Because until you separate your tasks from others’, you will live as a hostage to their opinions. Until you stop waiting for the world to recognise you, you’ll never recognise yourself. This book is not self-help; it’s self-acceptance.
  3. What you’ll get: A framework to replace victimhood with choice — the essence of true freedom. The tools to build horizontal relationships grounded in equality, not power. A redefinition of happiness as courage: the courage to act, to love, and to be disliked.

Time Commitment:

65–98 minutes

Disclaimer: This content is intended for educational, commentary, and review purposes only. All opinions expressed are my own and are not affiliated with the author or publisher of the book. Any copyrighted material, including quoted excerpts, is used under the principles of fair use for criticism and analysis. For further information or to support the author, please refer to the links mentioned at the beginning of this page.



The Strategist’s Briefing

Before you develop the courage to be disliked, you must first develop the courage to read this book patiently. For many readers it may be hard to resist the urge to fling the book across the room in a fit of annoyance at what the authors are saying. The Courage to be Disliked is an unforgiving finger pointing straight to you when you ask questions like “what is the reason for my unhappiness?”.

Written as a dialogue between a philosopher and a young man, this book is a distillation of the ideas and philosophy of Alfred Adler, a contemporary of Sigmund Freud and Carl Jung.

Alfred Adler (1870–1937) was an Austrian medical doctor, psychotherapist, and founder of Individual Psychology. Born in Vienna to a Jewish family, Adler grew up frail and sickly (he nearly died of pneumonia at age five), which gave him a lifelong focus on health, vitality, and overcoming weakness.

He started out as an ophthalmologist, then became a general practitioner, where he noticed the social and psychological dimensions of illness.

In 1902 he joined Freud’s Wednesday discussion group and was part of the early psychoanalytic movement — but he quickly broke from Freud. The split came because Adler rejected Freud’s heavy emphasis on sexuality and the unconscious as the central drivers of human behavior.

Black and white photograph of a middle-aged man wearing glasses and a bow tie, facing slightly to the right.
Alfred Adler, Public Domain

Today, Adler is seen as one of the three giants of depth psychology alongside Freud and Jung — but unlike them, he put everyday life, social relations, and personal responsibility at the centre.

Talking about the book’s authors, there are two of them: Ichiro Kishimi and Fumitake Koga.

Ichiro Kishimi (b. 1956) is a philosopher, Adlerian counsellor, and translator of Western philosophy into Japanese.

He studied philosophy at Kyoto University and has spent much of his career teaching Greek and Roman philosophy as well as working with Adler’s psychology.

Kishimi has written extensively on Adlerian thought and is known for making Adler accessible to general readers in Japan.

Fumitake Koga (b. 1973) is professional writer.

Koga specialises in self-help and business writing, with a knack for packaging heavy ideas in approachable, story-driven formats.

In this book, he takes Kishimi’s Adlerian teaching and presents it in the form of a Socratic-style dialogue (between the “Philosopher” and the “Youth”), making the philosophy readable and dramatic.

Two authors, one smiling and wearing glasses in a suit, the other casually dressed, standing together in a well-lit environment.
Ichiro Kishimi and Fumitake Koga, Fair Use

Together, Kishimi and Koga produced The Courage to Be Disliked in 2013, which has sold over 10 million copies worldwide, followed by its sequel The Courage to Be Happy. Their collaboration is essentially Adler through a storytelling lens (and hence, a distilled, edited read of Adlerian philosophy), with Kishimi as the intellectual source and Koga as the communicator.

The book starts with a young man (unnamed in the book) introducing himself to a philosopher (also unnamed) with a goal to understand the philosopher’s public assertion that life is really simple and it is us who make it complicated. Indeed, the young man is skeptical of the philosopher’s claim and clearly states his intention to make the philosopher see the error in his assertion.

What follows from there is a story, a debate actually, between the young man and the philosopher over five nights as the young man, initially resistant and hostile, is converted into someone who understands and accepts what the philosopher is saying.

The book is written in very simple and accessible language, therefore, you don’t really need an explanation of the story of the young man and the philosopher. But when it comes to getting to the core concepts that the authors are trying to impart – well, that’s what I’m here for. Let’s go.

Cover of 'The Courage to be Disliked' book featuring a minimalist design with a bold red brush stroke surrounding the title and author's names.

Core Frameworks Deconstructed


Citation: All text highlighted in yellow in this section is cited from – Kishimi, Ichiro; Koga, Fumitake. The Courage to be Disliked: A single book can change your life. Paperback, 2017.


Nobody lives in an objective world

The book starts off with a logical premise: nobody lives in an objective world. Which is to say that while objective reality is the same for all of us, the subjective interpretation of that reality is different for each individual.

We all can recall examples where two persons viewed the same occurrence with diametrically opposite perspectives. So, while what happens in the world is objective, what we perceive is a subjective interpretation of that objective truth.

We ascribe meaning and intent to events and actors – for instance, a colleague doesn’t say hello when passing your desk. That fact is neutral. But you may interpret it as, “He dislikes me”, while another person might think, “He must be lost in thought”. The event is fixed; the meaning is invented.

man in gray long sleeve shirt walking in the office

Adler calls this the subjective worldview. We don’t respond to reality itself — we respond to our interpretation of reality.

Essentially, all of us are living in a subjective world we create at each moment.

None of us live in an objective world, but instead in a subjective word that we ourselves have given meaning to.”.

Now, if everyone lives in a subjective world, then the real question isn’t how the world is but rather how you are.

For a person looking to build a life of greater happiness, agency, abundance: “The key question isn’t ‘what happened?’, but ‘how was it resolved?’”, i.e., how you chose to see a particular event.

And, if all you see around you are problems with the world: the unscrupulous politicians, the disrespectful youngsters, the rising prices, and so on – then the real problem might be in you.

If you find yourself constantly pointing fingers at “the world”, Adler would say you’re looking in the wrong direction. These complaints don’t reveal the world; they reveal your inner posture toward the world. If you’re not happy with the world, then really, you are not happy with yourself. The game isn’t about what happened out there but about what’s happening in here. What you carry inside determines whether life feels like opportunity or oppression.

woman in black and white scarf sitting on floor

Sure, the world has real issues to deal with, it always has – but in all times there have been people who see those problems as challenges that must be overcome for a better future, as there have been those who saw things as hopeless.

What changed between those two sets of people? Objectively the world was the same for both of them. What changed was their subjective interpretation of objective facts.

One lens saw hopelessness: “Nothing can be done, this is the end, I am powerless.” Another lens saw challenge: “Here is my test, here is my opportunity, here is the chance to make meaning.”.

lensball on gray stone

Fundamentally, each lens is a lens about change. One believes that change is not possible (or if it is then it will only be for the worse), while another believes that change is possible for the better if the right effort is put in. If this sounds familiar, you may be thinking about Fixed Mindset versus Growth Mindset, concepts popularised by Dr. Carol Dweck.

As I wrote in my Field Note – Mindset, growth mindset is the belief that change in skill and ability is possible, while fixed mindset believes skills to be fixed and unchangeable. In the book, these two (Growth and Fixed mindset) are not referred to by name, instead the authors talk about the two related (but not same) concepts of Teleology and Aetiology.

Principle: There are two ways to explain human behavior:

  • Teleology says the present is guided by future aims. Who you are today is shaped by the goals you set, consciously or unconsciously. You act in certain ways not because of what happened, but because of what you are trying to achieve.
  • Aetiology says the present is caused by the past. Who you are today is determined by prior experiences, traumas, and conditions. If you were bullied, abandoned, or neglected, those causes explain your current self.

Application: Two people both struggle with social anxiety.

  • The aetiological person says: “I was humiliated in middle school, so I can never be confident.”
  • The teleological person says: “I avoid people because I want to protect myself from embarrassment.”

The first locks himself into the past; the second sees his anxiety as a chosen strategy — and what can be chosen can be un-chosen. By setting a new goal (to connect instead of hide), he can behave differently starting today.

Strategist’s Note: This is the bold challenge: your past is real, but it is not your prison. Growth begins when you stop asking “What caused this?” and start asking “What purpose is this serving?” – Modern psychology echoes this in Carol Dweck’s growth mindset (skills can be developed) and in CBT reframing (changing how we interpret events changes our emotional reality). But beware: people mistake Teleology for shallow “positive thinking,” ignoring genuine wounds. The key is not to deny the past but to refuse to let it monopolise the future.

This is the bold claim Adler makes via the book’s authors: you are, at every moment, deciding to think and act in certain ways, though you might not be conscious of it all – and therefore, when you take on a victim mindset, you do that because you want to take on a victim mindset, because somewhere deep down you’ve calculated it will be beneficial to you.

It follows then, even those thoughts and actions that you think you developed after trauma and which make you behave in ways you simply cannot help, are in reality chosen by you because you think it is beneficial to act and think in those ways.

🙂‍↔️ Why People Prefer Aetiology Over Teleology

Adler’s claim that the past does not bind you sounds liberating, but it also terrifies many people. A few reasons why people may prefer aetiology (explaining today by yesterday) even though teleology is much more empowering:

  • Illusion of Control: If my present misery is “because of” my childhood, trauma, or parents, then I can explain it. Specifically, I can explain (and thus hide from) my failures and shortcomings. Explanation feels like control, even if it doesn’t actually change anything.
  • Certainty Over Freedom: To say “things can be different today” sounds empowering, but it also means stepping into uncertainty. Teleology requires accepting that life is not pre-written — which means you must choose and take responsibility.
  • Comfort of Causality: Humans like stories with causes. “X happened, therefore Y.” Teleology disrupts that neat chain by saying, “Despite X, you can still choose Z.” That feels destabilising.
  • Avoidance of Risk: If the past is the excuse, then you don’t have to risk trying something new and possibly failing. Aetiology provides a protective shield against the vulnerability of change.

Trauma does not exist

Adlerian psychology categorically denies trauma – or, more specifically, it denies that trauma guarantees a person will behave in a certain way.

Adler will agree that life events can definitely be traumatic, in the sense that they can make the person experience deeply disturbing emotions during their course and change their personality and world view – but he will disagree that the traumatised person will henceforth by habit behave in certain ways as a result of experiencing trauma.

Adler says that the way the traumatised person behaves after the traumatic experience is independent of the experience itself.

This is one of the places where you, as the reader, might balk – so maybe I can share a real life example:

Imprisoned in Nazi concentration camps, he lost his parents, his wife, and his brother – objectively he suffered unimaginable trauma. Yet, Viktor Frankl decided not to let suffering dictate his life. In Man’s Search for Meaning he wrote, “Everything can be taken from a man but one thing: the last of the human freedoms — to choose one’s attitude in any given set of circumstances.”.

Instead of becoming broken, he turned his trauma into logotherapy, a framework that has helped millions.

🙅🏾‍♂️ Where Adler Clashes With Modern Trauma Science

Adler’s stance — “trauma does not dictate destiny” — feels almost cruel if you read it flat.

And modern trauma research (Bessel van der Kolk, Gabor Maté, etc.) does shows that trauma leaves deep imprints on the nervous system: hyper-vigilance, flashbacks, dissociation. These are not “choices” in the moment — they’re automatic survival responses.

But here’s the critical distinction:

  • Science describes mechanics: trauma changes your body and brain.
  • Adler prescribes freedom: even with those changes, you still hold agency in how you integrate and direct your life afterward.

In practice: yes, you may need therapy, somatic work, or time before you can exercise that freedom.

But Adler’s refusal to let trauma become your lifelong excuse is precisely what makes his philosophy empowering.

He’s not invalidating pain — he’s saying you’re bigger than it.

Principle: Adlerian psychology insists: events do not determine you — your interpretation and chosen response do. Trauma can hurt you deeply, but it cannot make you act in one way forever. Adler separates the experience (which can be brutal and scarring) from the decision that follows (which remains yours). Even the decision to cling to pain is, in his framework, a choice.

Application: Two siblings grow up in an abusive household. One becomes withdrawn, fearful, avoids relationships. The other grows loyal to friends, becomes a social worker, and builds a loving family. The cause (abuse) is the same. The outcomes diverge because of different goals: one unconsciously chooses “safety at all costs”, the other “I will protect others as I couldn’t protect myself.”

Strategist’s Note: Adler isn’t denying pain. He’s denying determinism. Trauma is real, but it doesn’t program you like software. What gets you stuck is when you convert trauma into an alibi: “I cannot change because of what happened to me.” Adler says: “You are not shackled to the past. You are shackled to your goals.”.

Lifestyle and Goals

At this point it is important to talk about the concept of “Lifestyle” and also explain “Goals”.

Lifestyle”, in the Adlerian sense, is a person’s way of thinking and acting that they choose for themselves.

The personality they have, their proclivities to behave in a certain way, their usual disposition, and of course, how they view the world.

This choice of lifestyle may be conscious, that is, the person forethought a logical reason to choose that lifestyle. Or, the choice may be unconscious, that is, the person took on the lifestyle unknowingly (the authors say that this usually happens around the age of ten).

man wearing black leather jacket holding smartphone

Principle: In Adlerian psychology, Lifestyle refers to the unique way an individual thinks, feels, and acts—their overall pattern of interpreting life. It’s not about luxury or habits in the modern sense of “lifestyle,” but about the lens through which a person sees the world. This style of living is shaped early in childhood (often by age ten) as the child decides—consciously or unconsciously—“what kind of person I am” and “how I must live in this world”.

Application: A person who decides as a child, “I must always win to be loved,” may grow up competitive and aggressive, interpreting all situations as battles. Another child who internalises, “I’m only safe when I stay hidden,” may adopt a quiet, avoidant lifestyle as an adult. Both are chosen interpretations of reality, not fixed destinies. And crucially, Adler argues they can be re-chosen—your “lifestyle” is not fate, but a strategy you are maintaining.

Strategist’s Note: Think of Lifestyle as the operating system of the self. People often mistake it for “personality” (immutable) or “trauma” (imposed), but Adler insists it is a living choice—a decision made early and reinforced daily. The power of this insight is that once you see your lifestyle as a choice, you can rewrite the code. The risk is that most people prefer blaming external causes because it absolves them from the courage to change.

Goals” can be understood as the end outcomes that the person seeks to achieve through their lifestyle.

These usually tie closely to their identity and sense of worth. As is the case with the lifestyle one adopts, goals too may be conscious or unconscious. The crucial thing when it comes to goals is, as the authors point out, that whenever we act, we are acting towards a goal, even if we may not be conscious of that motive.

They give the example of a man who gets angry when a waiter spills coffee over his new coat, this man might believe that the anger was a spur of the moment emotion that they had no control over. You too may agree with this “reasonable” behaviour given the circumstances. But consider that the man also had the options to behave in a calm but firm manner, demanding compensation from the restaurant’s management. Why did he not choose that option?

Or consider another example the authors give: a mother is shouting angrily at her daughter when the phone rings. As she picks up the phone the mother’s voice becomes calm and composed, and she greets the caller pleasantly. What was the reason that her anger did not carry over to the telephonic conversation?

The author’s surmise that the anger was not a spontaneous emotion, even though it may feel that way to us, but rather it was a tool that the persons were using to achieve a goal.

Perhaps the man wanted to show the rest of the customers in the restaurant that he was not to be messed with. Perhaps the mother wanted to make her daughter comply with her instructions. Both subconsciously thought that anger as an emotion would help them achieve the goals they wanted to.

Note that Adlerian psychology does not deny emotions, it does not say that all emotions are a ruse. Just like trauma it acknowledges that people feel real emotions, but they aren’t necessarily slaves to them.

waiter cleaning table top while holding a ceramic cup

People choose to be unhappy

Let’s take the argument further, that people act to achieve goals that are in line with the lifestyle they have chosen for themselves.

The Socratic Argument states that: No one desires evil for its own sake, yet there is evil in the world. People always act in ways they believe will bring them good or benefit — even if the action is destructive or mistaken in reality.

That is, no one sets out to do evil, no one wakes up in the morning with a genuine desire to kill millions of people just for the fun of it – they want to do all that because they believe that the act will ultimately somehow be beneficial for their world.

Even Hitler believed that exterminating Jews was an act of good. “To the perpetrator, [evil] is something for which there is a justification, and which can be restated as an accomplishment of ‘good’.

Applying the Socratic Argument to the concept of lifestyle, we can argue that people choose a certain lifestyle because they have calculated that the particular lifestyle is ultimately “good” even if it may make them miserable. In other words: people choose to be unhappy.

Unhappiness is not something imposed on you — it’s the byproduct of the lifestyle and goals you’ve chosen. You calculated that sulking, complaining, blaming, or victimhood would serve you — perhaps by protecting you, perhaps by excusing you from risk, perhaps by getting you attention.

You are unhappy because, on some level, you believe unhappiness “works”.

woman with hands on her face in front of a laptop

Imagine a woman in her late thirties. She feels stuck in her career. Every day, she tells colleagues and friends, “I’ve just had terrible luck, my bosses never supported me, the system is unfair to women.”. She repeats this story so often that it has become part of her identity. Adler would say the woman isn’t fated to misery. She’s choosing it because her unhappiness “works.” It gives her comfort, excuses, and even subtle power over others:

  • Attention & sympathy: When she complains, people comfort her. She feels seen. If she were “happy and thriving,” she fears she might lose that caring attention.
  • Avoiding risk: If she admitted she has agency, she’d have to take scary steps: upskilling, applying for new jobs, facing possible rejection. Unhappiness gives her a shield: “I’m stuck because of them, not me.”
  • Moral high ground: Being unhappy allows her to paint herself as the noble sufferer in an unjust world. It validates her sense of superiority over “selfish careerist”.
kitchen knife on white surface

Let’s take an extreme example to even more clearly demonstrate what Adler is saying, and where his ideas become controversial and brutal: say a person decides to commit suicide and cuts herself. Adler wouldn’t say the act is “good” in any cosmic or moral sense — he’d say the person believes (at some level) that the act will bring a form of relief, resolution, or victory that they cannot get in life. Adler’s point isn’t that these beliefs are objectively correct — in fact they’re often tragically mistaken — but that even in the most self-destructive act, the person is still aiming at something they consider “good” or beneficial, even if it’s just the cessation of suffering or the final reclaiming of agency. A few possibilities Adler would point to:

  • Escape from unbearable tension or shame: The person sees death as the only way to stop an intolerable inner state. To them, it’s a form of peace.
  • A final assertion of control: Life feels out of control; death is the one thing they can still decide for themselves. So suicide appears as a way to “win” against chaos.
  • Punishment or communication: Some suicides have a hidden message: “See what you made me do” or “Now you’ll understand how much I was hurting.” This can be an unconscious attempt to force recognition, revenge, or remorse from others.
  • Illusion of transcendence: The person may fantasise that death will free them from their identity, pain, or body — that in dying they’ll “become” something purer or better.

Or, let’s take another example of a man in his early sixties. He has a pessimistic and cynical view of the world. Even when he sees someone doing good for another, he feels there will be an ulterior motive. He has a hard time believing that even the people closest to him – his own family – could work for him out of love, and suspects they really want to be included in his will. As a result of this worldview, this man has become bitter and suspicious in his interactions, he finds it hard to be around people (and people find it hard to be around him) and often spends time alone, listening to the 24×7 news cycle which further stoke his suspicions and negative attitude towards the world. Adler would repeat that even here, this man has chosen – consciously or unconsciously – that having a cynical and pessimistic world view is “good” for him.

  • By believing that “everyone has an ulterior motive,” he shields himself from the pain of betrayal, disappointment, or dependence. It spares him the vulnerability of love and the responsibility of community.
  • From the outside, it looks like misery and isolation. From the inside, it feels like self-protection, a way to “win” against a threatening, unreliable world.
  • During cases when the person does get betrayed or left alone at parties – his suspicions are confirmed – he thinks: “I knew it, they just wanted to be with me for my money. See how they scampered when I made it clear I would give them nothing.”.

Of course he doesn’t realise that his cynical nature might have been the very reason he faced betrayal. A self-fulfilling prophecy. That is why Adler says: “We are not determined by our experiences, but the meaning we give them is self-determining.”.

an elderly man in gray suit sitting on a wooden armchair

In the examples above, you can see how a certain lifestyle was chosen by the person because, consciously or unconsciously, they decided it was “good” for them. Adler would push us to see that our lifestyle and worldview is not reality but a choice of lens. And until we recognise it as a choice, we’ll keep mistaking our defence mechanisms for truth.

Taking Adler’s logic further we come to a startling conclusion: the people who say they cannot change, or that things will never change — those who consider their negativity, their pessimistic attitude, their introversion, their cynicism, their social standing, their financial health to be fixed in stone and cannot help but blame their behaviour on something that happened in the unchangeable past or outside their control — have, in reality, decided not to change and do not want things to change.

From the Adlerian lens, “I cannot change” is not a fact, it is a choice disguised as a fact. When someone says, “I drink because my father was an alcoholic,” or “I can’t trust anyone because I was betrayed once,” Adler would say: the past event is real, but the decision to live under its shadow is being made in the present. To cling to the belief that change is impossible is itself an act of agency — an unconscious choice of safety over risk, certainty over growth.

When people decide not to change

It follows, therefore, that a person can as well choose something different, perhaps choose a lifestyle that makes them happy. “If your lifestyle is not something that you are actually born with, but something you chose yourself, then it must be possible to choose it over again.”. A person can choose to be upbeat, optimistic, faithful, hopeful and so on. And choosing happiness seems a much better option than choosing unhappiness. So why don’t more people do this?

The reason people don’t change even when they say they want to is because with experience in living a certain way, one gains familiarity and comfort with it, they’re able to live automatically and the responses to life experiences come without effort.

The author’s give the example of a old family car: it rattles quite a lot, and you are sure one wheel is a little loose, but you know it well and have become adept at working around its shortcomings.

The old rattling family car might be unsafe, uncomfortable, and embarrassing to drive — but you know every quirk of it. You know when it will stall, what angle to jiggle the key, how to keep it alive for one more trip.

A different lifestyle (or a brand-new car,) by contrast, requires you to learn all over again, to accept uncertainty, and to risk the unfamiliar. How should you behave differently when a familiar situation presents itself? How should you react when a person snubs you? Human beings are wired to prefer the certainty of misery over the uncertainty of freedom. That’s why Adler insists: the issue is not whether you can change, it’s whether you can risk the discomfort of changing.

yellow nissan classic car beside gray beige concrete building

To change requires courage.

Thus, at its core, Adlerian psychology is a psychology of courage.

Whatever you constantly find yourself wishing for, you’re lacking the courage to fully pursue it.

If you want something and don’t have it, it’s not because of fate, parents, trauma, or society. It’s because you lack the courage to pursue it.

Which means: the path forward is not waiting for the world to change or for someone else to fix you. It is cultivating courage — the willingness to risk rejection, discomfort, failure, and uncertainty in order to live differently.

😩 When Limits Become Excuses

The thing to realise about Adler’s psychology is that it is NOT just about positive thinking and “you can do anything if you put your mind to it” attitude. Real limits do exist in the real world — a broken leg, a strict boss, a financial crunch. Adler doesn’t deny these. But what he warns against is when we inflate limits into total determinism.

The trap: “I can’t do anything because of this constraint.”

The reality: “I can’t do some things, but I still choose how I respond within what remains.”

This is why Adler insists: constraints are not scripts. People often turn real limits into convenient excuses because excuses relieve them of the courage to choose differently.

Takeaway: Recognise the limit, respect it, but don’t hide behind it. Your freedom may shrink in scope — but it never disappears in essence.

This makes Adler’s view quite an empowering yet at the same time unforgiving philosophy.

Unforgiving, because it strips away the comforting shield of victimhood.

You can no longer say “I can’t” only “I won’t”. It is not for the meek to face life in its fullness.

Life in its fullness means admitting you’ve chosen your lifestyle, your excuses, your victimhood – and that there is nothing really preventing you from choosing a new lifestyle.

As the authors provocatively put it, unhappy people essentially lack the courage to be happy.

Living in the realm of possibility

We all know the refrain: “If only I could…”.

If only I could move to another city, if only I could quit my job, if only I could meet the right person—then my life would finally begin. On the surface, this sounds like hope, but Adlerian psychology cuts straight through it: “If only I could” is an excuse. It is a way of keeping change at arm’s length, of locating the conditions for transformation somewhere outside your present reality, where you never actually have to act. It’s a protective story, not a plan.

The danger is that you can live your entire life in this suspended state—endlessly rehearsing possibilities, but never choosing. This is not harmless daydreaming; Adler calls it cowardice.

Why? Because to live in “if only” is to avoid the discomfort and risk of actual change. It’s safer to imagine what could be than to confront what is—your fear, your laziness, your responsibility. You construct a fantasy future where everything is aligned, while avoiding the hard truth that today, right now, you could take a step if you dared.

The bitter irony is that living in “if only” looks like hope but produces paralysis. You never fail, but you never grow. You never risk humiliation, but you also never taste glory. Adler’s philosophy is uncompromising here: the moment you catch yourself saying “If only I could…”, you should hear it for what it is—not possibility, but avoidance. True freedom lies in acting with the tools and limits you have today. The life you want doesn’t start after “if only.” It starts the moment you stop hiding behind it: “… saying ‘if only I could be like Y’ is an excuse to yourself for not changing.”.

Over years of reflecting, I have come to appreciate the value of movement, or flowing, in life. Just like a river, our lives need to keep flowing to remain healthy.

Flowing means that we must let life move through us by not clinging to parts of it that are clearly the past.

We must learn to let go of old things to be bale to experience new things, and in this flowing there is happiness.

A life where one clings to the past becomes like a choked river whose water quickly becomes stagnant.

Adler’s psychology, that invites a person to have the courage to take the step towards the life they desire, and move out the stagnant realm of possibility helps in this flowing.

The the first step out of the realm of possibility is: acceptance. Learn to accept yourself and your situation as it is right this very instant, because only then can you change yourself. You cannot change an imagined version of yourself, you can only change the version you are right now. First accept that, only then change is possible.

Whatever the past might have been, it is irrelevant — what matters is the present you find yourself in right now, move from there, focus on the next play.

What a beautiful irony. Real change begins the moment you accept your current situation. Acceptance grounds you in reality, and only from reality can you move forward. Otherwise, you’re just chasing fantasies and calling them “possibilities”.

Adler’s courage begins in that hard pause: “This is me. This is where I stand. Now, what can I do?”.

Feelings of inferiority

Adler, via the authors, posits that all our problems arise from the fact that we can compare — compare with others, compare with our past. “There is no such thing as worry that is completely defined by the individual; so called internal worry does not exist.” Basically, we feel inferior or superior, good or bad, rich or poor, successful or not, based on who we are comparing with. If there is no yardstick, then there is no feeling of inferiority or superiority, and therefore, there is no problem as such.

We give weight to our problems, indeed, we even recognise they exist when we have someone or something else to compare with. Every emotion of “I’m not enough” (or “I’m better than them”) depends on a mental act of comparison.

When there is no “other” to measure against, the problem dissolves. You don’t feel tall or short unless someone stands beside you; you don’t feel rich or poor until you start looking across the fence.

Thus, most of what we call personal suffering is actually relationally imagined suffering.

What we feel when we feel ourselves “lesser” than someone else are “feelings of inferiority”. Feelings of inferiority arise because of subjective interpretation rather than objective fact – which means that our objective reality does not carry value-judgement, only our subjective reality does.

Naturally, this subjective nature of value means that what and who we choose to compare ourselves with has tremendous impact on our mental health, the power of this fact is either ignored by most or deemed impractical as they feel one must “naturally” compare with people above them on things they have less of, only then will “growth” happen.

And I suppose this stance it is not all bad (“There’s nothing bad about feelings of inferiority themselves.”) — in fact, they are the driving force behind striving and growth, what Adler calls the “Pursuit of Superiority”. “The pursuit of superiority is the mindset of taking a single step forward on one’s own feet, not the mindset of competition …”.

⚖️ The Relativity of Comparison

Adler’s insight that “there is no such thing as worry that is completely defined by the individual” points to a subtle truth — comparison is always relational. But comparison doesn’t occur in a vacuum; it needs a yardstick we deem reasonable.

A child does not compare himself with an adult — the gap is too large to feel meaningful. He compares with classmates on grades, friends on toys, or siblings on attention. Likewise, adults rarely compare their success with billionaires or monks; they measure against colleagues, peers, or neighbours — those within “comparable range”, proximal.

So be careful, the moment someone enters your proximity – whether physically or otherwise – you may start comparing with them.

Principle: The universe is constantly reminding us of our “inferiority”, of our inability to mould it according to our wishes. All humans have the universal desire to escape from this helplessness of the human condition. Therefore, every human being, consciously or unconsciously, strives for superiority — not as much over others per se, but over their own former limited self. This drive, called the “pursuit of superiority,” is the natural psychological engine of growth. Feelings of inferiority, when healthy, act as fuel for self-improvement. They alert us to perceived limitations and push us to overcome them. In their purest form, these feelings are not shameful but evolutionary — the same force that makes a child want to walk after crawling.

Application: Imagine two artists. Both feel inadequate looking at their last painting. One feels inspired — “I can do better next time.” The other feels defeated seeing another artist’s gallery success — “I’ll never match that.” The first channels inferiority into progress; the second, into paralysis. Adler would say the difference lies in where they locate their yardstick — inward or outward.

Strategist’s Note: Adler’s “pursuit of superiority” anticipates what modern psychology calls self-efficacy and intrinsic motivation. The goal is not to erase inferiority but to harness it. You can’t grow without friction. The trick is to transform “I’m not enough compared to others” into “I’m not yet my fullest self”.

Inferiority Complex

The thing about feelings of inferiority is that they are uncomfortable to bear, and humans don’t like being uncomfortable for very long. And so, as I wrote, when they start feeling inferior when comparing with others, they want to do something about it.

The better way to go about it is to strive to be better than they are right now. “A healthy feeling of inferiority is not something that comes from comparing oneself to others, but from one’s comparison with one’s ideal self.”.

But there are worse ways of remedying one’s feeling of inferiority.

For instance, a person can remedy their feeling of inferiority by competing with and trying to one-up others. This is not the wise way to go about things. As the authors write: “If there is competition at the core of a person’s interpersonal relationships, he will not be able to escape interpersonal relationships or escape misfortune.”. Because where there is competition, there is the duality of victory and defeat, and no one wants to be a loser.

This person, who remedies his feelings of inferiority by competing with the world will see “… everyone in the whole world, as [an] enemy.”. Even further, they will always find something to feel inferior about, and they will “… perceive other people’s happiness as ‘my defeat’ …”.

When a person carries such a mindset into their interpersonal relationships, every interaction they have with others has a potential of becoming a “power struggle”, that is, a situation where one tries to remedy their feeling of inferiority by dominating over someone else. Situations may start out as discussions of politics or policy or some other topic where answers can be nuanced, but with a competitive attitude they can turn into ad hominem attacks.

And once a power struggle has begun, it is hard to end it, because the loser of the struggle would like to exact revenge for the increase in their feelings of inferiority that the other person caused. The authors write, “… once the interpersonal relationship enters the revenge stage, it is almost impossible for either party to find a solution. To prevent this from happening, when one is challenged to a power struggle, one must never allow oneself to be taken in.”.

On a personal note, this is exactly the kind of mindset I had a few years ago and it cost me my peace of mind more times than I can count, it is something that I actively guard against. The guardrail being that one should compete with their self as it was yesterday, and see other people as comrades.

📽️ Pursuit of Superiority × Immortality Projects

Both Adler and Becker describe the same fundamental human movement — they just speak different dialects of it.

  • Adler’s language: The child feels small and helpless, so he strives to overcome his inferiority. This striving becomes the “pursuit of superiority.” Healthy when it leads to contribution and mastery; neurotic when it becomes domination or comparison.
  • Becker’s language: The human feels mortal and finite, so he strives to transcend death through immortality projects — symbolic legacies, identities, and achievements that promise continuity beyond the grave. Healthy when it leads to creativity and service; neurotic when it becomes obsession or denial.

Same root impulse: To rise above limitation. To prove that we matter. The difference is of scale, not essence. And we see the same in other approaches, like Frankl’s logotherapy.

Or, a person may also resolve their feeling of inferiority by developing an “inferiority complex”, this is an even worse way to go about things. Because an inferiority complex is when the person uses the fact of their inferiority as an excuse to not take any action at all.

Imagine a person who says that “I belong to a downtrodden community, that is why I cannot win”, and uses that excuse to get out of any situation that demands courage; “… people who aren’t equipped withcourage end up stepping into an inferiority complex.”.

The authors advise: “… it’s crucial not to mix up ‘feelings of inferiority’ and ‘inferiority complex’”, and talk about “apparent cause and effect” where one thinks there is a real causal relationship between two things where there is none in reality, in other words, mistaking an explanation for an excuse.

The inferiority complex gives the person temporary comfort by converting the pain of inadequacy into the safety of fatalism. “Of course I can’t succeed — look at my background, my luck, my upbringing.”, such a person has traded the burden of agency for the ultimately poisonous opium of fatalism.

Principle: A feeling of inferiority is a natural occurrence. It arises when we perceive a gap between who we are and who we wish to be. This gap can be a healthy tension since it can motivate movement and mastery. However, when that discomfort becomes unbearable, the psyche seeks refuge in a self-protective narrative: the inferiority complex. Instead of seeing the gap as an opportunity, one turns it into an excuse — a justification for inaction. The complex transforms “I could improve” into “I can’t help it.” It mistakes an explanation for a cause and converts the potential energy of striving into the stagnant safety of fatalism.

Application: Suppose two students both fail an exam. One thinks, “I didn’t study enough; I’ll do better next time.” The other thinks, “I’m just not smart; what’s the point?” Both experienced inferiority, but only one turned it into growth. The second student has adopted an inferiority complex — they’ve confused the temporary feeling of inadequacy with a permanent fact about themselves. The moment one starts to justify their limitations (“I’m too old,” “I wasn’t born into the right family,” “It’s just my nature”), the complex has taken root.

Strategist’s Note: Feelings of inferiority itself aren’t the enemy — the Inferiority Complex is. The difference between fuel and poison lies in what you do with discomfort. As with Becker’s “immortality projects,” the impulse to overcome smallness can either evolve into creativity or calcify into denial. The complex is simply a misuse of fear: it protects the ego at the cost of potential. Feelings of inferiority can be alchemized into excellence if one has the courage to sit with them without seeking premature comfort.

Superiority Complex

Whenever a person uses the inferiority complex, they are also implying that had they not had those limitations, they would have “won”. They think that the “real me” is obscured by the fact of poor education, or poor upbringing, or financial difficulty, and so on. The person may look at those who have the endowments that he does/did not have and think “That’s all you could do? If I was in your place I’d have really done something big.” — and develop a feeling of superiority over such people who they think “had it all”.

The person may boast about their connections with powerful people. They may purchase overly expensive jewellery/clothing/items (that they sometimes might not even be able to afford) to show their superiority. They may boast about their past achievements.

It’s because one’s feeling of inferiority is strong that one boasts. One feels the need to flaunt one’s superiority all the more. There’s the fear that if one doesn’t do that, not a single person will accept one ‘the way I am’.

The person may even make their inferiority a source of superiority by “… bragging about one’s own misfortune.”. Which means that they take their tough experiences not only as excuse to not do anything courageous or uncomfortable, but also use them as power over others — whenever someone tries to guide them or challenges them to do better they may retort “You have no idea what I have been through.”, essentially closing the conversation and telling other’s that they need to be handled with kid-gloves all the time. “By declaring how unfortunate they are and how much they have suffered, they are trying to worry the people around themand to restrict their speech and behaviour, and control them.”.

These are a few of the many ways a person can hide their inferiority complex behind something called the “superiority complex”.

photo of an elderly woman flaunting money

Principle: A superiority complex is the mirror image of an inferiority complex. When feelings of inadequacy become too painful to bear, the psyche defends itself by exaggerating the opposite. Boasting, vanity, moral grandstanding, victimhood, even self-pity — these are all compensatory strategies for a fragile self that cannot stand the truth of its own smallness. As Adler puts it, “It’s because one’s feeling of inferiority is strong that one boasts.” The superiority complex doesn’t erase weakness; it merely hides it under a louder costume.

Application: The insecure man flaunts his wealth because without it, he fears invisibility. The overachiever works compulsively not from joy but from terror of being ordinary. The “martyr” constantly recounts their hardships to keep others submissive — “You have no idea what I’ve suffered.” Each example reveals the same mechanism: weakness rebranded as moral or social dominance. In every case, the person’s sense of worth remains externally anchored — in approval, pity, or envy — which means it’s forever unstable.

Strategist’s Note: A superiority complex is ego’s cleverest illusion of control: it swaps inferiority for inflation. Becker would call this a low-grade immortality project — the desperate attempt to deny limitation by building symbolic towers of pride. But both superiority and inferiority are symptoms of the same disease: comparison. The cure is not to “feel superior” or “feel equal,” but to exit the contest altogether. True courage is to be ordinary — to live without props, without needing to prove you matter.

Life Tasks

Why do feelings of inferiority, which can be a cause for personal growth, turn into a drive to dominate over others? Why do you see other people as competitors instead of comrades? It is because “… you have lost your courage and you are running away from your ‘life tasks’.

According to Adlerian psychology, a person should ideally think and behave in the following manner (you will see that these are essentially the same things we have been discussing till now):

How you should think:

  • “I have the ability”
  • “People are my comrades”

How you should behave:

  • Be self-reliant (including not blaming what happened in the past for your behaviour now)
  • Live in harmony with society
people walking on pedestrian lane during daytime

Now, “Life tasks” are the tasks that, if performed with courage, help one achieve the above standards of thinking and behaving.

These “tasks” pertain to what the person is expected to do in their interpersonal relationships. Moreover, all those who live in society, even if what constitutes “society” might just be one other person, must confront these tasks according to Adler. There are three “levels” of life tasks:

Tasks of work

Shallowest level, easiest to make and break. What a person is expected to do to achieve work results (like a work with others for a project that needs to be delivered).

These are the kinds of interpersonal relationships we see at workplaces, where even if people don’t get along, they can still cooperate with others to get work done.

There is not a lot of emotion involved, and ideally all persons performing the tasks of work should be focused on effectively and efficiently achieving the end outcome – beyond that, however, almost no restrictions apply on what the person does outside their work.

group of people watching on laptop
men sits of sofa

Tasks of Friendship

Intermediate level, harder to make and break. What a person is expected to do to make and maintain close friendships, the kind one can rely on during time of need.

Unlike tasks of work, tasks of friendship do not have an explicit end goal and are performed for the fact of maintaining friendship.

Restrictions increase versus tasks of work, and one’s friends have some impact on the kinds of things a person can do (for example, coworkers don’t care if you drink after work, but your friends do).

Tasks of love

Deepest level, hardest to make and even harder to break.

Divided in two stages: love relationships (lover-lover) and relationships with family (sibling-sibling, parent-child).

The essense is the same as tasks of friendship, but the restrictions are the highest and one’s freedom is curtailed even further (for example, your friends might not care who you sleep with, but your lover will).

shallow focus photo of couple holding each others hands

Understand this: the “task” in each of the three levels (Work, Friendship, Love) is not a to-do item; it is the inner work required to meet the relationship with courage, honesty, and cooperation.

Each level demands that you step beyond self-protection and relate to others as equals — comrades, not competitors. That you accept yourself as you are right now without blaming anyone or anything for your current condition, and believe that you have the ability to bring the courage, honesty, and cooperation needed for the relationship.

When people do not have the courage to face their life tasks, they hide behind the “life lie”, which means they hide behind all kinds of pretexts and excuses to justify why they cannot see others as comrades and why they cannot be self-reliant (i.e. take responsibility for their behaviour right now). “One shifts one’s responsibility for the situation one is currently in to someone else. One is running away from one’s life tasks by saying that everything is the fault of other people, or the fault of one’s environment.”.

Principle: Adler taught that every human being must eventually confront three life tasks — Work, Friendship, and Love — because existence itself is relational: no one lives in society alone, to live in society means to have interpersonal relationships. The “task” is to consider others as comrades and to take responsibility for your actions and behaviour right now irrespective of the past. When a person does not have the courage to confront their life tasks, they invent a life lie — a convenient story explaining why they can’t (or shouldn’t) face the task.

Application:

  • The Task of Work
    • What it asks of you: To contribute to society through effort and cooperation. The task here is to face the fear of inadequacy (“What if I fail?”) and still engage meaningfully with others to produce value.
    • What it looks like when avoided: You hide behind perfectionism like “I’m not credentialed enough.”, chronic complaining about “toxic offices,” or cynicism like “why should I work hard if others don’t.” These are life lies — excuses to avoid testing yourself in real cooperation.
    • Courage required: To take responsibility and risk failure — to contribute without comparing.
  • The Task of Friendship
    • What it asks of you: To connect — to open up, trust, and care for people without control or expectation. Friendship requires mutual respect and equality, not status games.
    • What it looks like when avoided: You claim “I’m too busy for friends,” or “I can’t find people who understand me.” These are again life lies — self-protective rationalisations that keep you from vulnerability.
    • Courage required: To reveal yourself honestly, to risk rejection, to give without guarantee.
  • The Task of Love
    • What it asks of you: To commit to another being — to create shared life and continuity. It’s the most demanding because it dissolves the ego boundary completely: genuine love means “your happiness is my happiness.”
    • What it looks like when avoided: You say “Relationships are a trap,” or “I can’t find the right person.” The life lie here is that the problem lies with others, not your fear of losing autonomy or being seen fully as a individual entity.
    • Courage required: To merge without domination, to love without possession — to accept total equality.

Strategist’s Note: The life lie is the ego’s insurance policy — a way to stay “safe” while pretending you’re simply unlucky. It’s how inferiority disguises itself as sophistication. Becker would call this another immortality project: clinging to self-protection instead of surrendering to life’s flow.
Growth begins the moment you expose your own life lie and decide to face one of your life tasks as if no excuse were valid. In that decision, psychology turns into philosophy — and philosophy turns into action.

Separation of Tasks

Say you are confronting your life tasks and living with self-reliance and with a view that others are your friends. You acknowledge the past can lead to changes in your behaviour and thinking, but you also understand that due to subjective interpretation, there isn’t it an “obvious” track that you must follow due to past events, and that you have the power over how you think and act right now. You consider others as comrades in your growth over your past self and do not feel the need to derive your worth by dominating them.

But no one seems to notice, or even if they do, they do not care. It clear that you are a different person than before, focused on what can be done now instead of mulling over the past – why then, does no one seem to recognise this? What use is Adler’s empowering psychology if no one can tell the difference I am using it?

Adler would tell you that you should not care about whether or not others recognise you, “Adlerian psychology denies the need to seek recognition from otherspeople are not living to satisfy your expectations.”.

In short, Adler would advise you to focus on your task and not intrude on the tasks of others.

Confronting your life tasks is your task, but reacting to that is the task of others.

woman wearing teal dress sitting on chair talking to man

Adler calls this the “separation of tasks”, and the authors advise that one should “… continually separate one’s own tasks from other people’s tasks.”.

An easy way to know whose task it is:

Who will receive the end result of the choice that is made?”, and also,

Who will be investing the most attention if the choice is made?

In the situation I painted above, when you confront your life tasks, it is you who will receive the result of your choice (in terms of changed thinking and behaviour).

And when other’s recognise the change in you, they will receive the result of their choice (in terms of how they perceive you).

But if you expect them to recognise the change in you, you are intruding on their task.

upset young indian couple after conflict

Adler’s framework rests on the idea: the only thing within your control is your own thinking and behaviour. Everything else — including whether others notice, approve, or reciprocate — belongs to their side of the boundary. That is their task, and trying to manage it only breeds resentment or dependence. The moment you start expecting acknowledgment, you’ve shifted your orientation from task to reward.

Adler saw this as a hidden form of control — a way of saying, “I’ll change, but only if you confirm I’ve changed.”. That’s still externally anchored.

Real freedom comes when you stop negotiating your effort for external validation.

positive ethnic couple resting on cozy couch in living room

🏹 Separation of Tasks and the Gita

Adler’s separation of tasks and Krishna’s teaching in the Bhagavad Gita — “Karmanye vadhikaraste, ma phaleshu kadachana” (“You have the right to action, not to the fruits thereof”) — are strikingly parallel.

Both dissolve the ego’s attachment to outcomes by re-centering life around right action.

  • In Adler’s frame, your task ends where your control ends. Acting courageously, honestly, and self-reliantly is your responsibility; how others respond is theirs.
  • In Krishna’s frame, your karma (action) is your sacred duty; the phala (result) belongs to the divine order — or, psychologically speaking, to forces beyond your control.

In both, detachment is not indifference — it’s freedom from desire for positive outcome . You still act with care, but without bargaining for recognition, reward, or certainty.

Like with everything else discussed so far, separating tasks is also a matter of courage. The example used by the authors in the book is powerful: a parent’s desire to get their child to study.

According to Adler, studying is the child’s task as she is the one who will ultimately receive the result of the choice (as well as invest the most attention when they make the choice).

Therefore, the parent should not force the child to study.

pai e filho estudando

This does not mean that the parent be apathetic to the child, Adler would say that they should guide the child appropriately, explaining the reasoning behind why they should study, as well as let them know that should they face any difficulty they can ask for help – but they should not use the reward and punishment approach to get the child to study by force. The moment the parent uses threats or rewards to compel studying, they have crossed the boundary into the child’s task.

Nor should the parents intervene and do their child’s homework for them, they are “… taking the child’s task awaythe child will cease to learn anything, and will lose the courage to face [their] life tasks.”.

Conversely, for the child who has decided that not studying is “good”, it should also not matter to them how sad their refusal to study makes their parent.

Because feeling sad or indifferent or happy at the child’s behaviour is the parent’s task, not the child’s. If the child studies so that it makes her parent happy then she is intruding in her parent’s task.

But if she studies because, as of the information available to her, it is “better” than not studying – now she is focusing on her task.

crop ethnic mother browsing tablet with glad child

This parenting example can be applied to all kinds of situations across professional and personal life. The bottom line: “One should be ready to lend a hand when needed, but not encroach on the person’s territory. It is important to maintain this kind of moderate distance.”.

Principle: Adlerian psychology advises that we should not intrude in other people’s tasks. One can check “whose task is it?” by understanding who will ultimately receive the result of a choice, as well as who will give the invest the most attention once a choice is made.

The separation of tasks is a line that distinguishes responsibility from control. You draw the line not by asking “Should I care?” but by asking “Am I trying to control?”.

  • Their task: how they respond.
  • Your task: things in your control viz. how you think and act.

Application:

  • Helping the injured stranger — You stop, call for help, maybe give first aid. That’s your task: acting from social interest. Whether the person accepts help, recovers, or thanks you — that’s their task.
  • Advising a friend — You offer your view, clearly and respectfully. Whether they take it or not is theirs.
  • Parenting — You model values, provide guidance and support. Whether the child embraces or rejects them is their responsibility.
  • Leadership — You create conditions for good work. Whether someone performs well within them is theirs.

Strategist’s Note: The line separating your tasks from those of other’s is crossed the moment your concern turns into coercion — when you try to engineer outcomes that rightfully belong to others. This is why Adler was critical of getting people to act via modes of reward and punishment, because this meant that people would act out of a focus on other people’s tasks, i.e. whether they were pleased (reward) or displeased (punishment).

True Freedom

In essense, Adler is asking us to let go of attachment, he is asking us to let go of the crutch of appreciation from others, and do what we think is right: “… learn the boundary of ‘from here on, that is not my task’. And discard other people’s tasks.”. All this requires tremendous courage, but it is the step towards making life simpler.

Let’s take a moment to think why the word “courage” is central to the book (and hence mentioned several times in this Note).

Notice what Adler (via the authors) has said till now: do not let your past become an excuse for your present, consider others as comrades but do not seek their recognition, care for your children but do not force them to do anything.

If you were to give such advice to the so called “rational man” he’d call you crazy: “Consider others as my friends, but do not think about how they think about me. Guide my child, but do not scold her when she does not study. Are you crazy? How is that even possible? If you care for someone – friend, child or lover – you care about how they behave. What’s all this about ‘how they behave is their task’?!

man in black crew neck shirt frowning

If there could truly be such a person who could move on despite past trauma, who could see friends everywhere, who could love without reciprocation – would you not call them brave? Would you not say they had courage?

How do you think such a person, who is effectively able to separate their tasks, will feel?

Probably very unburdened, right? Free.

fearless girl statue in new york city street scene

This person does not seek recognition from others yet considers all of them comrades. They do the work yet do not crave reward (likes). They leave the job of liking or disliking them on those whose task it is: the rest of the world.

Which means they are totally aware of, and okay with, the fact that there will always be people who will dislike them.

In other words, they have the courage to be disliked.

“Disliked” not in the sense that they go out and deliberately do bad things, but rather that in their pursuit of “right” and “good”, they are not afraid if what they do makes them unpopular.

If someone possess the courage to be disliked, then it means they are free. If you are disliked by someone, “It is proof that you are exercising your freedom and living in freedom, and a sign that you are living in accordance with your own principles.”.

Principle: The highest psychological freedom, according to Alfred Adler, is the courage to be disliked — to act according to one’s convictions without bargaining for universal approval. To possess this courage means you have separated your tasks cleanly: your task is to act rightly; other people’s task is to interpret and react. Dislike is not failure — it’s feedback that you’ve stopped outsourcing your self-worth. You no longer live to be liked, nor rebel merely to be noticed; you live to be true.

Application:

  • In practice, this courage looks like saying what needs to be said even when it threatens popularity, making decisions aligned with your values instead of the crowd’s comfort, and letting disagreement exist without needing to correct or convert everyone.
  • A leader who upholds fairness despite backlash, a creator who expresses what they truly believe rather than what trends, or a parent who guides calmly without demanding gratitude — all embody this principle.

Strategist’s Note: In modern life, social validation is the new currency — we refresh for likes, perform for applause, and mistake attention for affection. Adler’s insight detonates that economy. To have the courage to be disliked is to unsubscribe from the world’s fluctuating exchange rate of approval and instead operate on intrinsic value. It’s the psychological version of karma yoga: act cleanly, without attachment to outcome. Freedom, then, is not being universally loved — it’s being able to live, speak, and work without encroaching on other people’s tasks.

Community Feeling (Gemeinschaftsgefühl)

“Separation of tasks” sounds like a pretty heartless way of living, right? “Do the task that belongs to you, do not worry about tasks that belong to others.” – isn’t this the same as cutting ties with other people? Who would want that?

But, as the authors point out, “… interpersonal relationships are not something that end just because one has separated the tasks.”. In fact, the separation of tasks leads to – believe it or not – community feeling. Let me explain.

According to Adler, why do we separate tasks?

So that we can focus on our life tasks (work, friendship, and love).

What happens when we focus on our life tasks, and discard the tasks of others

We think of others as our comrades.

How does this happen?

men in an arm wrestling match

When tasks are not separated, relationships become tangled in covert control.

The parent who insists their child must study isn’t simply “caring”; they’re attaching their self-worth to the child’s obedience and grades. The friend who demands constant reassurance isn’t relating; they’re outsourcing their sense of security. The partner who measures love in compliance isn’t loving; they’re managing.

When we blur boundaries like this, our relationships become contracts of mutual manipulation — “I’ll feel okay if you act this way.”. This is not community; it’s hidden control and guilt.

a boy shows a woman something in the distance together in the forest they sat on a bench rest in nature

When you separate tasks, you stop trying to control how others think, feel, or behave.

And when you stop controlling, the space between two people becomes safe.

In that safety — that non-coercive space — you begin to see others not as threats or tools for your self-esteem, but as fellow travellers – comrades – equal beings facing their own life tasks, just as you are.

Now, if people are our comrades, then it means we find in their midst a “place of refuge”. And what does one want to do for a place which is their refuge? They want to preserve it.

How does one preserve a place of refuge? By working with comrades towards making the place of refuge stronger.

When people work together like this, whether they are building a family or a company or a nation, what kind of feeling do they get for each other? A feeling of community.

That is why properly separating one’s tasks, leads to us seeing others as our comrades, leads to a feeling of community.

🧩 Separation of Tasks ≠ Self-Centredness

At first glance, separation of tasks may look like detachment – “You do yours, I’ll do mine” – taken to a cold extreme.

But Adler would argue the opposite:
those who cannot separate tasks are, in fact, the truly self-centred ones.

Why? Because a life spent anxiously checking how others see you, needing to be liked, and managing every perception is one where your sole focus is really only on yourself.

It is the opposite of what you may think separating tasks would do, i.e. drive people into isolation.

“Separation of tasks” sounds emotionally cold, but in Adler’s model, it’s the opposite of indifference; it’s the precondition for genuine connection.

Encouragement

When it comes to communities itself, Adler advises: Do not cling to the small community right in front of you.

When Adler talks about “community” he is not talking as much as about neighbourhoods, or cities, or even nations – to Adler, a community, your community, includes the entire universe (including its inanimate objects) and all time (that is, the past and the future). Yes, the scope of Adler’s community is infinite. “The community Adler speaks of goes beyond things we can see, like our households and societies, to include those connections we cannot see.”.

In this way, Adler is telling you to consider yourself and others as part of the largest community possible: existence itself. And the reason he is saying that is because when you consider yourself and others as part of a community of things that exist, it is much easier to consider everyone else as your equal.

Consider this: when you consider yourself as part of a smaller community like a company, you can relate to someone else as an equal (both of you are company employees). But there are also “higher” communities in the company that you are not part of, such as the company’s leadership team – both you and the CEO are equals as company employees, but not equal as company leadership. The same “higher/lower” division exists in all other communities from families to countries. But when it comes to the “community of existence” there cannot be a higher or a lower, since there are no gradations to existence, and all members are equal.

Why is this, being “equal”, so important, and what’s wrong about having a stack ranking of communities? It is because unless one considers others their equal, they cannot be free. At this stage we should talk about vertical and horizontal relationships.

businesswomen standing with catalogs

Principle: Adler drew a sharp line between two ways of relating to others: vertical and horizontal.

  • In vertical relationships, one stands above or below. One person is a superior and the other is subordinate.
  • In horizontal relationships, one stands beside. Both persons are on the same plane.

Application:

  • Parent–child relationship:
    • Vertical: The parent demands obedience and respect because they are the parent, not because they’ve earned trust. The child’s worth depends on compliance.
    • Horizontal: The parent treats the child as an equal soul at a different stage of growth — guiding with respect, not dominance.
  • Manager–employee:
    • Vertical: The boss issues orders; the employee obeys out of fear of punishment or desire for reward. Creativity and trust erode.
    • Horizontal: The leader sees their team as partners in a shared mission. Decisions are discussed, not decreed.

Strategist’s Note: Every vertical relationship secretly hides an inferiority complex. When we compare, we measure; when we measure, we fear losing. But equality — not sameness, equality — removes the scoreboard. Adler’s horizontal view anticipates the best of modern systems thinking and Stoic cosmopolitanism: the idea that the truest community is existence itself. In that community, no one is “higher” or “lower”; there is only shared participation in being.

When it comes to vertical relationships, it’s not that there needs to be an explicit superior-subordinate mandate that vertical relationships can emerge – even the act of praising someone unconsciously creates a hierarchical relationship. Because, when someone praises (or condemns), essentially it is “… the passing of judgement by a person of ability on a person of no ability …”.

father and daughter playing ukulele

When a father tells his daughter, “You did very well! Good job!”, he is essentially creating a vertical relationship with her – by judging her performance he is signalling to her that he is the one who can decide whether the performance was good or bad, and thus is the superior one.

Repeated enough times, his daughter may lose her courage to be disliked, work only for the appreciation of her father, and essentially lose her freedom. The same happens in any case where a person praises or condemns another. Therefore, according to Adler, one must not praise or rebuke – this goes back to the same dislike Adler had for education by reward and punishment.

Indeed, if you wish to be praised and recognised by someone, it is proof that you are considering that relationship as a vertical one. Further, the authors tell us that separation between relationships isn’t possible, i.e., when a person sees a relationship as vertical, they are likely to see all relationships as vertical. Conversely, when a person starts seeing even one relationship horizontally, they will slowly start to approach all relationships as horizontal relationships.

When a person sees a relationship as horizontal, they see it a relationship between two equals, that is, two people who have an equal say in the relationship by virtue of their being. It is important to note that “equal” is not the same thing as “same”. Two people (which BTW is the smallest unit of a community) can be different in their characteristics, skills, and roles – such as a husband and a wife, they will not be the same, but they will still be equal in the relationship.

And when a person considers the other their equal in a relationship, then they will not praise or rebuke the other as in a vertical relationship, but instead treat them with gratitude or invite responsibility.

As I wrote previously, this is known as “encouragement” in Adlerian psychology. If your partner helps you with house chores, do you say “good job!”? Likely not, and such a statement might even be seen as being talked down to by your partner.

Instead, what you likely do (should) say is: thank you. Thanking someone is done at the level of equals, it is an expression of gratitude from one to the other for their contribution. Encouragement one to feel that they are a contributing member of their community.

man washing plates while talking to a woman

Principle: In Adlerian psychology, encouragement is the lifeblood of healthy relationships and the antidote to both inferiority and control. It means affirming another’s effort, agency, and belonging rather than judging their performance.

Encouragement differs from praise:

  • Praise evaluates — “You did well for me.”
  • Encouragement empowers — “You did.”

The mechanism is simple but profound: when people feel accepted as they are, they regain the courage to act, improve, and connect. Encouragement says: “You matter, not because you succeeded, but because you tried.”

Application: Use encouragement in every domain where you want cooperation, not compliance.

  • Parenting: Instead of “Good boy for finishing your homework,” say, “Thank you for staying focused till the end.”
  • Leadership: Instead of “I’m proud of you for hitting targets,” say, “Your consistency moved the project forward.”
  • Relationships: Instead of “You were right,” say, “You helped me see something new — thank you.”

Encouragement acknowledges effort without hierarchy. It assumes equality and trusts the other’s self-direction. The tone is never evaluation but invitation.

Strategist’s Note: Encouragement is psychological oxygen — invisible when abundant, suffocating when absent. It is not flattery, not motivation, and not manipulation. It’s the courage to say “I see you without measuring you”. The great error of modern management and even parenting is thinking people need to be driven. Adler flips this: people are already striving — they just lose courage when they feel judged. Encouragement restores that courage.

Although, even the words “thank you” can turn vertical when they carries judgment or subtle manipulation. Tone, not wording, determines whether your thank you frees or binds.

Vertical “thank you” (control disguised as kindness): Here, the speaker evaluates from above — approval is conditional. The other learns to perform for praise.

  • “Thank you, you really impressed me today.”
  • “Thanks, I didn’t expect you to handle it so well.”

Horizontal “thank you” (connection without hierarchy): Here, gratitude simply recognises shared effort and agency — no judgment, no ranking.

  • “Thank you — your clarity helped the team move forward.”
  • “I appreciate how you followed through; it made things smoother for everyone.”
thank you signage

🙌🏽 Praise Shrinks, Gratitude Expands

Ironically, when you praise someone, you reduce their confidence in themselves. Why? Because praise always comes from above. “Good job!” really means: I, the evaluator, have judged you and found you worthy. The moment you praise, you’ve introduced hierarchy — you’ve made their self-worth dependent on external approval. Now, they work for the praise, not for the joy or meaning of the work itself. Praise is external and dependent on others. The next time you do not praise, they think “was I not good enough this time?” Self-confidence drops.

Gratitude, on the other hand, is horizontal. “Thank you.” No hierarchy, no evaluation — just recognition of contribution. The person thinks, “I did something that contributed to the other person.”.

What leads to happiness

According to Adler, “… the objective of life is community feeling.”, and there’s a simple reason as to why. As I wrote earlier, it is in a community that one finds a “place of refuge”. A place of refuge is also sometimes known as “home”. When one truly feels at home, one is flooded with all sorts of positive feelings, like relief, hope, satisfaction, safety – it may be said that all in all, one feels happy at home. Ergo, community feeling leads to happiness.

Another thing I wrote earlier is that the separation of tasks leads to community feeling. Actually, separation of tasks is part of a larger concept called “self-acceptance”. And there are two more concepts: “confidence in others” and “contribution to others”. Together these three lead to community feeling.

Self-acceptance

Simply put, this is honestly and non-judgementally acknowledging your current situation. Without feeling guilty, or sad, or regretful, or proud – basically without any emotion – stating the state of affairs as they are, not how they should be.

Separation of tasks is part of self-acceptance because it is about accepting the things that are in your control and things that are outside your control. The authors write: “Accept what is irreplaceable. Accept ‘this me’ just as it is. And have the courage to change what one can change. That is self-acceptance.” – this is very much the serenity prayer.

monochrome photography of a man looking in front of mirror
bearded men in black suit doing handshake while looking at each other

Confidence in others

Simply put, this is believing in the goodness of others without any pre-conditions, even if they take advantage of you. Why?

First, because to not have confidence in others would mean that you doubt them; “Do you think one would be able to build some kind of positive relationship from that point?if you are afraid to have confidence in others, in the long run, you will not be able to build deep relationships with anyone.

And second, because taking advantage of you is not your task, it is the other person’s – even if you are super careful, it does not guarantee you will not be taken advantage of, and if you have confidence that does not automatically mean you will be taken for a ride every time. If you decide to believe in another person based on the condition that they must not take advantage of you, you are intervening into their task and have not properly accepted yourself (from the previous point).

Contribution to others

Self-acceptance and confidence in others naturally lead to feeling that others are one’s comrades. But to get the community feeling, one needs the final ingredient of contribution to others. Simply put, this is about believing that whatever effort you are making will benefit the members of your community. And of course, if one considers others as their comrades, it will be only natural for them to work towards their comrades’ benefit.

It should not matter to you what your community members think of your contribution, because that is not your task. All you need is the “… subjective sense that ‘I am of use of someone’, or in other words, a feeling of contribution.”.

When one feels they are contributing to others, they feel innate worth, in fact, contribution to others is Adler’s “guiding star” – “No matter what moments you are living, or if there are people who dislike you, as long as you do not lose sight of the guiding star of ‘I contribute to others’, you will not lose your wayWhether you’re disliked or not, you pay it no mind and live free.”.

man preparing the walker

These three points are actually “… linked as an indispensable whole, in a sort of circular structure.”.

High-Signal Quotations


Citation: All text in the following section is cited from – Kishimi, Ichiro; Koga, Fumitake. The Courage to be Disliked: A single book can change your life. Paperback, 2017.


  • … this world is astonishingly simple and life itself is, too.
  • … you are making the world complicated.
  • The issue is not about how the world is, but about how you are.
  • As long as we stay in aetiology, we will not take a single step forward.
  • In Adlerian psychology, trauma is definitively denied.
  • Every one of us is living in line with some goal.
  • We can’t turn back the hands of time. If you end up staying in aetiology, you will be bound by the past and never be able to find happiness.
  • The Freudian aetiology that is typified by the trauma argument is determinism in a different form, and is the road to nihilism.
  • … it is Freudian aetiology that denies our free will, and treats humans like machines.
  • People are not driven by past causes, but more towards goals they themselves set.
  • The important thing is not what one is born with, but what use one makes of that equipment.
  • People can change at any time, regardless of the environments they are in. You are only unable to change because you are making the decision not to.
  • Adlerian psychology is a psychology of courage.
  • ‘No matter what has occurred in your life up to this point, it should have no bearing at all on how you live from now on.’
  • … the past does not exist.
  • … the pursuit of superiority and the feeling of inferiority are not diseases, but stimulants to normal, healthy striving and growth. If it is not used in the wrong way, the feeling of inferiority, too, can promote striving and growth.
  • It is in trying to progress past who one is now that there is value.
  • When one is trying to be oneself, competition [is a distraction]
  • Admitting mistakes, conveying words of apology, and stepping down from power struggles – none of these things is defeat.
  • … forming good interpersonal relationships requires a certain degree of distance …
  • … make the switch from attachment to self … to concern for others …
  • People who are incapable of carrying out the separation of tasks, and who are obsessed with the desire for recognition are also extremely self-centred.
  • … a way of living in which one is constantly troubled by how one is seen by others is a self-centred lifestyle in which one’s sole concern is with the ‘I’.
  • People who hold the belief that they are the centre of the world always end up losing their comrades before long.
  • We can believe. And we can doubt. But we are aspiring to see others as our comrades. To believe or to doubt – the choice should be clear.
  • … one may say that people who think of others as enemies have not attained self-acceptance, and do not have enough confidence in others.
  • … people can change, regardless of their ages.
  • For a human being, the greatest unhappiness is not being able to like oneself.
  • … happiness is the feeling of contribution.
  • … the reason I am not happy is that I don’t have a feeling of contribution …
  • This conception, which treats life as a kind of story … is a way of thinking that makes the greater part of life into something that is ‘en route’.
  • A well-planned life is not something to be treated as necessary or unnecessary, as it is impossible.
  • … bringing up the past … is nothing but … a life-life.
  • The life of the past that looks like a straight line only appears that way to you as a result of your making ceaseless resolutions not to change. The life that lies ahead of you is a completely blank page, and there are no tracks that have been laid for you to follow. There is no story there.
  • To shine a spotlight on here and now is to go about doing that one can do now, earnestly and conscientiously.

The Takeaways

The Courage to be Disliked, end of the day, is life advice. So, fitting that we end this Note with two deep questions: “What is life?“, and, “How to live?

When most people think of life, they think of it as a story, “A led to B led to C led to D, and that was his life.” – This is called the “kinetic life”.

A person invested in the idea of a kinetic life sees life (theirs and others’) like a line, i.e., something that starts when a person is born and ends when a person dies. This line curves up and down as a person lives out their life.

Thinking ahead into the future, the person defines key milestones on this line, such as graduating from such and such university, getting a role at such and such company, marriage, children, and perhaps even exceptional feats such as climbing Mount Everest.

This life view, “life is a story that starts from point A and ends at point B”, has a limitation: it offers temporary happiness but can make you very unhappy.

man climbing on rock mountain
man working under his car

How? Because if you think your life is a story, you want to make it a good story, no, a great story.

You want to arrive at your milestones in style in a shiny convertible, and not skidding in backside-front in a battered clunker, and you definitely do not want to be stranded on the road staring at a smoking engine.

But the thing is, life can be unpredictable and even the best laid plans can be laid to waste by luck.

If something goes wrong in your journey to your milestones and you are not able to reach them, the kinetic view of life will think of the entire journey as wasted – the person believed that their “real life” was to begin when they reached the milestone, and now, since they cannot reach it, they will be tremendously unhappy.

We may like to think of our life as a story because a story can have meaning.

And as Ernest Becker, Viktor Frankl and many more have said, this drive to meaning – the desire to have our lives mean something bigger than just the chemistry that brought us about and will ultimately bring us down – is the most fundamental one hidden beneath layers upon layers of what we call “ambition”, “mission”, “vision”, “goal”, “passion”, “purpose” and what not.

Even Adler, who will tell you point blank, “Life in general has no meaning.”, agrees that each individual must assign their life their own meaning – such is the power this drive to meaning has over us.

Now, if a person takes the kinetic view of life, they are essentially postponing meaning to a future even that may or may not happen. The happiness emerging from meaning that could have been theirs here and now is postponed and made contingent on a time that may never come. This is the problem with thinking of your life as a story.

young man with arms outstretched against sky in city

Adler advises us instead to think of life as a series of moments. Instead of a line, he advises that we think of life as a series of dots (each dot a moment). Seen from a distance the dots seem to resemble a line, but up close we see that they are distinct and unconnected from each other. Each dot, each moment is called “now” and it is all that ever exists without any past to be affected by or a future to move towards.

white and blue come on in we ere open signage

This view of life, called the “energeial life”, is more aligned with how we actually live – we may often day dream about some future milestone but if we are to actually stand a chance of reaching it, we must work towards it in the here and now.

For example, I want to build a self-sustaining business out of Sunchaser, I want it to be a platform where ideas for growth are shared and a milestone for me would be the day it reaches 1000 patrons.

Now, I can dream about this all day (and it is a great dream), about how awesome it will be to live a life where I can read such awesome books, meet such incredible people, learn such powerful ideas, and be paid for doing that. But for me to achieve any of that, I need to see where I am today (self-acceptance) and try to make the best of each moment in building towards that future.

The authors use the word “dance” to describe this attitude, the same term has been used by many others in describing how we should approach life. Dance is an act “… in which the process itself is treated as the outcome.”.

When one is completely absorbed in dancing, there is no future they are thinking of, nor is there any past they are burdened by – they are fully living in the now.

Living in the now means being fully present – if you are feeling sad, be sad to your heart’s content; if you are feeling scared, be scared fully; if you are feeling content, feel content without condition; if you are planning, plan without the shadow of the past; if you are working, work without distractions.

dancing man wearing pants and long sleeved shirt

We should live more earnestly only here and now. The fact that you think you can see the past, or predict the future, is proof that rather than living earnestly here and now, you are living in a dim twilight.”. The authors also caution us to not be too serious about life. Be earnest, but not too serious. Plan fully, work hard, but don’t start thinking that the milestone is all that matters. Live each moment with full dedication to the now, as long as one can do that, they have lived a good life even if their life may seem odd to onlookers. Your life does not need to prove a grand point, just living fully, honestly, earnestly in the moment is enough. As the authors write, “The greatest life-lie is to not live here and now.”.

Principle: Most people think of life as a story — a linear sequence of milestones: birth → education → career → marriage → legacy. Adler calls this the kinetic life: a life of movement toward imagined ends. It feels purposeful, but it quietly enslaves you to the future. Why? Because when life is a story, meaning always lives later. You are forever waiting for the “real” chapter to begin. In contrast, Adler’s energeial life is a life of presence, not progression. Life is not a line but a series of moments — dots — each complete in itself. Meaning isn’t found at the end of the story; it’s created within the moment by full participation. This is what it means to “dance with life.” A dancer does not move to arrive somewhere — the dance itself is the arrival.

Application: Shift your frame from trajectory to texture.

  • When planning: Plan with clarity, but act without postponing joy. The act of planning itself can be meaningful.
  • When working: Treat the task in front of you as if it were the whole of life. Don’t work to get to Friday — work to meet the moment.
  • When feeling: Feel completely — sadness, joy, boredom — each is a valid expression of being alive now.

If you must measure, measure your presence, not your progress. Ask: “Am I here, fully?”

Strategist’s Note: This is Adler’s deepest reconciliation with Becker’s terror of death and Frankl’s search for meaning: you transcend the fear of nonbeing not by adding years or milestones, but by inhabiting each instant completely. A kinetic life is about survival; an energeial life is about aliveness. The irony is exquisite — the more you chase a “great story,” the further you drift from the experience of living. But the moment you surrender the story and focus on this breath, this act, this word — life, in its totality, floods in. To live an energeial life is to refuse postponement — to dance with existence without demanding an encore.

Your 3-Point Action Plan

  1. Stop Explaining, Start Choosing: Every “I can’t” hides an “I won’t.” Replace causal stories (“because of my past…”) with choices (“starting today, I choose…”). Accept that how you think and act is up to you now — not to what happened then.
  2. Separate Your Tasks, Free Your Mind: Ask in every conflict: “Whose task is this?” Do your work with full courage and sincerity, but stop trying to manage others’ reactions, approvals, or recognitions. Freedom begins at the boundary between your action and their response.
  3. Live Energeially: Here. Now. Fully. Treat every moment as both means and end. Dance with what’s in front of you — plan deeply, act earnestly, but do not postpone life for a future milestone. The real courage is to live without waiting for permission, applause, or certainty.

Aviral Prakash


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